Sodexo has launched a new product on the market: YEX Sodexo, a salary advance solution that offers an exclusive financial support and education service and that would greatly contribute to the quality of life of its users. To communicate with Sodexo’s B2C and B2B customers, a nationwide campaign was created.
With the phrase “A full head, only if it is with goals”, in which we put the product as a resource that brings peace of mind and the opportunity to focus on what matters most, we work with young, funny and modern communication.