At Christmas 2020, when Portuguese people were least able to gather with their families, O Boticário and FOME showed that where there is love, there is no distance.
It encourages the public to go beyond the role of consumer and create a gift that only they could make. A personalized message for someone they love with the most valuable gift in the world: photos and messages from you remembering the best moments together.
Through a landing page, the user can upload their favorite photos, personalize their message and share an animated video or card for social networks with those they love.
For personalization, we use image and video editing technologies and editable fields together to ensure a relevant user experience, always respecting Portuguese legislation on the use and storage of data.
All of this shows that the user found us, loved the campaign, put effort into the message, and shared it not only with people in Portugal but around the world.
Thank you!